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Trademark craziness

rOD gets an email:

I found your web site, has a reference to a Clue-By-Four ™. Unfortunately, my company owns the trademark to that term, and I am in the process of bringing that product to market. My lawyers have told me that if you do not remove that reference, it dilutes my trademark.

I would much rather ask you politely to remove references to Clue-by-Four™ than have an ugly lawyerese letter sent via certified mail, etc.

WTF? Applied for in 1999, and it refers to a ‘novelty toy, namely a foam rubber two-by-four shaped board’.

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