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  • Revealed: The dark-money Brexit ads flooding social media | openDemocracy

    Oh god, here we go again. Facebook ads need to be regulated.

    Over the last four months, the People’s Vote and Best for Britain campaigns spent £266,369 and £183,943, respectively. Neither of these anti-Brexit groups is fully transparent either: both publish some details about themselves, such as addresses, but do not publish full details of all funders and donors. During the same time period, Britain’s Future [which does not declare its funders and has no published address] has spent more than £200,000 on Facebook ads. While anti-Brexit spending has slowed down in recent weeks, however, adverts pushing a ‘no deal’ Brexit have spiked. Britain’s Future has spent more than £110,000 on Facebook ads since mid-January. It is not clear where the money for this huge ad push has come from.

    (tags: facebook advertising transparency brexit ads political-ads uk)

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